One of the unique things about Syngenta is that our actions and products can help address one of the planet’s most challenging dilemmas: how to grow more crops from less resources. That is why our ambition is to bring greater food security in an environmentally sustainable way to an increasingly populous world by creating a worldwide step-change in farm productivity. And that means on every farm - the 8 million large farms of over 100 hectares and also the 500 million farms of around only 1 hectare. Each farm and farmer has a role to play.
Through deploying our world-class science, we aim to transform the way crops are grown and look beyond yield. This includes novel go-to-market models, building in particular on our success in reaching new customers in emerging markets.
To work towards meeting our ambition, we put the grower at the centre of everything we do. Our strategy calls for us to think like a grower and understand that he thinks about his land and his crop in a holistic, integrated way. With our enormous breadth of technologies in Crop Protection, Seeds and Seed Care, we are uniquely placed in our industry to not only provide the grower with integrated offers now but also truly innovative and transformative technologies in the future. These solutions will help the grower to meet the increasingly complex challenges of today and tomorrow.
At the core of the long-term success of our strategy is innovation, particularly in research and development. The products of the future will certainly need to produce extra yield, but they will also need to have a positive impact on the land and the people who live on the land. Yield alone is no longer enough. We will innovate beyond the single product paradigm of chemical or biological products, and we will innovate by crop and at scale. Our strategy has growers’ needs at its heart.
Integrate: By bringing together our world leading Crop Protection portfolio and our broad Seeds platform we present a single face to the customer and offer integrated solutions in the field, drawing on our deep knowledge and understanding of agriculture. These unique solutions are created to comprehensively address grower needs and will be efficiently scaled so that they are offered on a global crop basis.
Innovate: Through our innovative R&D platform, combining chemical and biological expertise, we harness our knowledge of agriculture and our understanding of growers to develop game-changing technologies which will drive land productivity. We continue to create new markets as we are doing with Plene™ on sugar cane in Brazil and with the launch of the Tegra™ integrated rice program in Asia, and we seek value-adding partnerships and collaborations which maximize return on R&D and bring new offers to the grower more quickly.
Outperform: Our aim is to gain an average 0.5 percent market share across our combined businesses and to create value for our shareholders by first creating value for our customers. We target an EBITDA margin in the range of 22-24 percent by 2015, Cash Flow Return on Investment (CFROI) in excess of 12 percent, and a continuous increase in the dividend.